BIRD LENS MOBILE WEBSITEUX CASE STUDY 2025
Refined Solutions

REFINED SOLUTIONS | Micro-learning 

Courses + Lessons

"I'm actually going to screenshot this information... these lessons are actually going to get used." — Kendall


In the courses section and subsequent lessons, users are able to:
  1. Pull up short, targeted microlessons in the field.
  2. Browse bite-sized photography and birding techniques.
  3. Bookmark lessons to reference later.
Birding + Photography Courses
Microlesson on capturing motion
microlesson on lighting + focus


REFINED SOLUTIONS | Collective Learning Journey 

Bird Feed

"They could copy those settings." -Kendall




On the community photo feed of bird photos, users are able to:
  1. See the settings behind every photo.
  2. Camera settings (EXIF) data pulled automatically from the image.
  3. See what other people are shooting - and exactly how they got the shot.
Expanded Photo View with Exif Data Settings Displayed
Bird Feed - A Community Photo Feed of Users’ Bird Photos


REFINED SOLUTIONS | Progress Tracking 

Bird Log

"It's a little journal that records like, when and where." -Anne

In the private Bird Log, users are able to:

  1. Track progress privately.
  2. Save their photos with their camera (EXIF) settings. Keep them private or share them publicly.
  3. Filter photo collection by categories.
My Bird Log - Photo View
My Bird Log - Map View
Photo - Expanded view



REFINED SOLUTIONS | Progress Tracking 

Milestones

"You get badges for the more species you capture. It's kind of fun, it keeps you motivated and you see progress." -Anne
On the Milestones page
users are able to:
  1. Earn badges for photos, bird species, and birding locations. 
  2. See their small wins and have a visible record of their progress.
Milestones Cards on the Dashboard
Milestones Collection featuring Badges for numbers of Species, Photos & Locations Logged
Badge - Expanded Card View


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